What is an Estimote device?

Estimote, Inc. is a technology start-up building a sensor-based analytics and engagement platform. We develop what we like to call an operating system for physical locations — one that will change how people run businesses in the physical world and how consumers interact with real world products and venues.

What are Estimote beacons used for?

Estimote Beacons are small devices broadcasting a Bluetooth signal that can be picked up by nearby devices (usually a smartphone). The true power of beacons, though, lies with the powerful software that allows you to build extraordinary apps for almost any kind of use case.

How does a beacon receiver work?

The strength of that radio radio wave decreases as it travels further and further away from the beacon. The BLE receiver “catches” that radio wave with its own antenna, and tries to convert it back into usable, digitial data. As the signal gets weaker, the probability of being able to do that successfuly decreases.

What is a gimbal beacon?

The Gimbal Proximity Beacon is a Bluetooth Smart powered device that provides context about proximity and ambient temperature. They broadcast a secure code to ensure only users with the correct privileges can identify the beacon.

How do beacons work WIFI?

The beacon device itself is incredibly simple. Each device contains a CPU, radio, and batteries, and it works by repeatedly broadcasting out an identifier. This identifier is picked up by your device, usually a mobile, and marks out an important place in your environment.

How do Bluetooth beacons work?

Bluetooth beacons work by transmitting packets of data that are picked up by a compatible receiving device via radio waves. These packets of data are either self-contained or are triggers to events on the receiving device such as push notifications, app actions, and prompts.

Can beacons access data on your phone?

Your phone also allows you to deny an app access to contact you via notifications. Beacons themselves don’t collect any data. They do not send marketing messages to your phone. They broadcast location marks that your phone and apps using your phone can take advantage of to understand more precisely where you are.

What is a beacon tracker?

Tracker beacons are Bluetooth beacons designed specifically for tracking physical items or remote camera button-type applications but they can be used for other purposes. Unlike iBeacon, Eddystone and Sensor beacons, there’s no configuration app, the Bluetooth advertising data is fixed and can’t be re-configured.

What does a Bluetooth beacon do?

A beacon is a small Bluetooth radio transmitter, powered by batteries. Beacons are similar to a lighthouse in functionality. These small hardware devices incessantly transmit Bluetooth Low Energy (BLE) signals. The Bluetooth enabled smartphones are capable of scanning and displaying these signals.

What is gimbal advertising?

Gimbal’s Ad Platform is a comprehensive identity-based solution that enables brands, media companies, and channel partners to execute advertising campaigns across all devices and measure the impact. Custom, location-based audiences. Cross-device reach. Incredible creatives. Brand-safe, quality inventory.

What is Android beacon?

Beacons are Bluetooth-transmitters that send some information or advertising data that can be accepted by the smartphones and tablets within the range of the transmitter. For example, a smart bus stop can transmit route schedules, a shop can send discounts info, a museum can air the timetable of exhibitions, and so on.